Sometimes too much "eye candy" can give your audience visual indigestion and critical information might get glazed over.
In redesigning this report filled with data, our job was to prioritize, organize and structure the information, enhance visual impact, AND make it more economical to print. The balanced result earned praise and recognition from management and the community.
Communicate, don't decorate. Busy design may be suitable for certain projects and some audiences, but a clean, clear look is usually the best way to get your message across. It's food for thought.
Contact us and we'll help with the clean up!
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Joy Yoshikawa
The Design Company
26 East Exchange Street #315
St. Paul, MN 55101
651.221.1030
info@thedesigncompany.com
Having fun,
doing good work,
making a profit.
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